Sports betting is a very popular form of entertainment for Finns. The law gives the government a complete monopoly on all gambling activities. This means that Finnish players can only access sports betting services through state-owned gambling companies. Players can take part in sports betting at Veikkaus which was founded in 2017 as a merger consisting of Veikkaus, Fintoto and Finland’s Slot Machine Organisation. This government-run bookmaker agency generates over a billion euros a year. Income is donated to charity work in science, health, youth work, sports, culture and welfare.
The positive news is that the use of foreign bookmakers without a licence is not prohibited by law and their services can be used by Finns. The Finnish authorities do not offer a licence to foreign bookmakers so they cannot offer services via .fi domains or promote their services. However, they are not illegal and players can still bet on their favourite sports through international sports betting. Most Finnish bettors prefer to bet on foreign online bookmakers because of the better markets and odds. Some bookmakers have even translated the pages into Finnish.
When looking for the best betting site in Finland, you should prioritise features that offer an exciting and safe gambling experience. Here are some factors to consider before opting for a gambling site.
Licence and Security
The security of an international bookmaker is an important criterion that must be considered before signing up. Players should not worry about the integrity of the bookmaker and whether they can bet safely on sports events. As the Finnish authorities do not issue a licence and have no control over the activities of foreign bookmakers, you should try to find one that is licensed by reputable organisations. Players should also investigate the security of the sports betting site. You want to be sure that your personal data is safe. The sports betting platform should have encryption technology and firewalls to protect players’ personal and financial information.
Bonuses and promotions
Bookmakers often offer bonuses and promotions to attract new customers and keep old customers loyal. Bonuses like welcome bonuses, free bets and cashback are a great way to increase your bankroll and bet on your favourite sports without a stake. So you should take advantage of them. Pay attention to the bookmakers that offer the most bonuses.
Compatibility and experience
Finnish players prefer to bet on their mobile devices. The sports betting platform you choose must offer a mobile friendly website that works seamlessly on smartphones and tablets.
Markets and courses
You should also compare the betting markets and the odds available for Finnish players. The odds can significantly affect the amount of your winnings. In addition to the bonuses and promotions, you should ensure that you get competitive odds in many different markets for popular sports such as soccer, tennis, horse racing, basketball, fencing, golf, hockey, Formula 1, lacrosse as well as local sports including pesäpallo, mölkky and ringette.
Deposits and withdrawals
Finnish players should familiarise themselves with payment methods before registering with the sports betting site. They must be able to fund their accounts and withdraw their winnings without any hassle. Most betting sites in Finland offer multiple payment methods that you can use to make transactions on your account.
Some of the best international sportsbook sites used by Finnish players include:
Unibet – a very popular sportsbook site used in Scandinavian countries including Finland that offers a very long list of sports to bet on. Highly competitive odds, multiple payment methods and advanced mobile version makes Unibet one of the favourite bookmakers for Finnish players.
NordicBet – a Scandinavian bookmaker which offers top odds and great promotions. Interesting betting offer on the Finnish hockey gives customers in Finland lots of opportunities.
Betsafe – one of the leaders among online bookmakers which offers sports betting in several dozen categories and extensive live betting.
Bethard – a bookmaker with Swedish background and homepage presented in Finnish language. The platform has a highly-diverse betting lobby with an impressive variety of ice hockey leagues, including the Finnish Liiga.
Betsson – one of Scandinavia’s most well-known and most popular betting sites. It has lots of sports and markets, good odds, and a bunch of useful side features such as the mobile version, live streaming and Cash Out.
Finland is a country with a huge passion for sports that doesn’t restrict players from signing up with offshore bookies. The variety of different betting sites that are available for Finnish players is huge and each of them has its own unique features and special touches to attract players with different sporting interests and different levels of experience in sports betting.